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Exportia Lab: Preparing for European Tradeshows 

Exportia Lab: Preparing for European Tradeshows
Christelle Damiens
30:00 minutes
Thursday, March 16, 2023

16 years of working on businesses from around the world in Europe, my team and I are acutely aware that strategic partnerships are often formed during Trade Shows in Europe. We have seen this trend for every single client, they met their best distributor at a show. They came across a large customer at a conference. It is a recurring trend. For this reason and also because European shows are back in a big way in 2023, I think it's important to hold an Exportia LAB on this topic.

Good planning, clever marketing and lead generation, and effective follow-ups will be critical for you to achieve success during a European show. During this Exportia LAB, we are going to talk about:
1- optimal planning
2- scheduling meetings
3- What you need on your booth
4- Marketing activities you should do at the show
5- Effective Customer Relationship Hacks
6- Follow-ups

To learn more, join us this 21st of March and we'll share the best practices to maximize your success at European Tradeshows!

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